1. Who We Are

Laurent Model Management is a talent and modeling agency headquartered at 16 Rue du Faubourg Saint-Honoré, 75008 Paris, France. For the purposes of applicable data protection law, Laurent Model Management is the data controller with respect to personal information collected through this website and our operations.

Contact for data matters: privacy@laurentagency.com

2. Information We Collect

Information you provide directly:

• Full name, date of birth, nationality, and contact details

• Physical measurements and appearance characteristics (for modeling applicants)

• Photographs submitted for scouting or portfolio purposes

• Financial details necessary for payment processing (talent and clients)

• Contract and booking information

• Communications sent to any Laurent email address

Information collected automatically when you visit our website:

• IP address and approximate geographic location

• Browser type and operating system

• Pages visited, time spent, and navigation paths

• Referral source (e.g., search engine or external link)

• Device type and screen resolution

We use cookies and similar tracking technologies. You may control cookie preferences through your browser settings. Essential cookies required for site function cannot be disabled without affecting your ability to use the site.

Information from third parties: We may receive information about you from scouting partners, industry databases, or social media platforms in the course of our professional operations.

3. How We Use Your Information

We use your personal information for the following purposes:

• Talent evaluation and representation: To assess scouting submissions, manage talent careers, and facilitate bookings

• Client services: To respond to casting briefs, negotiate contracts, and deliver representation services

• Contract management: To draft, execute, and maintain records of professional agreements

• Payment processing: To pay talent for booked work and invoice clients for services rendered

• Communication: To respond to inquiries, provide updates on submissions, and notify relevant parties of bookings or scheduling

• Legal compliance: To meet obligations under applicable law, including tax records, labor regulations, and anti-exploitation legislation

• Website operation: To maintain, improve, and secure the Laurent website

• Fraud prevention: To detect and prevent unauthorized use of our brand identity

4. Legal Basis for Processing (EU/UK)

For individuals located in the European Economic Area or United Kingdom, we rely on the following legal bases under GDPR and UK GDPR:

• Contractual necessity: Processing required to fulfill our obligations under representation or booking agreements

• Legitimate interests: Processing necessary for our legitimate business interests, where these are not overridden by your rights

• Legal obligation: Processing required to comply with applicable law

• Consent: Where you have provided explicit consent, including for marketing communications and optional cookies

5. Data Sharing

Laurent does not sell personal data. We do not share your information with third parties for their own marketing purposes.

We may share your information with:

• Clients and casting directors: For talent whose profiles are actively represented or submitted for a booking

• Payment processors and financial institutions: For compensation and invoicing purposes

• Legal advisors and accountants: Under confidentiality obligation

• IT service providers: Who process data solely on our instruction

• Regulatory authorities: Where required by law

All third-party providers who handle personal data on our behalf are contractually bound to data protection standards consistent with this policy.

6. Data Retention

Scouting applicants (not selected): Data is retained for 12 months from submission date, then deleted unless you have reapplied.

Represented talent: Data is retained for the duration of the representation agreement plus 7 years for legal and accounting compliance.

Clients: Data is retained for the duration of the business relationship plus 7 years.

Website visitors: Analytics data is retained in aggregated, anonymized form. Non-aggregated log data is deleted after 90 days.

7. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you

• Correction: Request correction of inaccurate or incomplete data

• Deletion: Request deletion of your data, subject to our legal retention obligations

• Restriction: Request that we restrict processing in certain circumstances

• Portability: Receive your data in a structured, machine-readable format

• Objection: Object to processing based on legitimate interests

• Withdraw consent: Where processing is based on consent, withdraw it at any time without affecting prior processing

To exercise any of these rights, contact privacy@laurentagency.com. We will respond within 30 days. Identity verification may be required.

If you are unsatisfied with our response, you have the right to lodge a complaint with the relevant supervisory authority (e.g., the CNIL in France, the ICO in the United Kingdom).

8. Security

Laurent applies technical and organizational security measures proportionate to the risk associated with the data we hold. These include encrypted data transmission (HTTPS), access controls, regular security reviews, and staff training on data protection obligations.

No data transmission over the internet can be guaranteed to be 100% secure. In the event of a data breach that poses risk to your rights, we will notify affected individuals and relevant authorities as required by law.

9. International Transfers

If your data is transferred outside the EEA or UK, we ensure appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) approved by the European Commission or equivalent mechanisms.

10. Children

Laurent does not knowingly collect personal data from individuals under the age of 16 without verifiable parental or guardian consent. If we become aware that data has been collected from a minor without appropriate consent, it will be deleted promptly. Parents and guardians may contact privacy@laurentagency.com for related requests.

11. Changes to This Policy

We may update this Privacy Policy periodically. Material changes will be communicated via email (where we hold your email address) or via a notice on this website. Continued use of the site after notification constitutes acceptance of the updated policy.

12. Contact

For all data protection matters: privacy@laurentagency.com Laurent Model Management 16 Rue du Faubourg Saint-Honoré, 75008 Paris, France